The CMO’s Guide to China Marketing: PR and Media Relations

In the latest in our series, The CMO’s Guide to China Marketing, here is Steven , Brandigo’s Global Marketing Director (and a PR specialist in a previous life), giving his four things global CMOs and international marketers need to know about PR and media relations in China. Watch the video to learn more.


If you want to find out more about how to make your China marketing strategy more effective, or to bring your brand up to speed on the latest China digital marketing tactics, you can download our latest ebook, The CMO’s Guide to China Marketing: 10 Top Tips for Your International Brand

Man in glasses and blazer stands in front of a brick wall.
By Steven Proud November 21, 2025
In this episode of the Radical Global Marketing Podcast, host Steven Proud sits down with Tom Wells, Global Marketing Manager at Life Couriers.
Woman at desk holding phone, smiling, with papers on wall behind.
By Steven Proud November 7, 2025
How B2B brands can unlock WeChat's full potential in China
Greg  Savarese
By Steven Proud September 16, 2025
In this episode of the Radical Global Marketing Podcast, we sit down with Greg Savarese, founder and CEO of Sino Taste.