The CMO's Guide to China Marketing: KOLs and Influencers
The latest CMO's Guide to China Marketing video is here! In this episode, Steven offers insight into the KOL/Influencer landscape in China and offers a few tips and things to keep in mind before an international brand includes KOL marketing in its China marketing strategy. Check out our podcasts and downloads to learn more about China marketing - from the expert team on the ground here in China working with KOLs and influencers across many key industries. .
Watch the video below to learn more.
In this episode of the Radical Global Marketing Podcast, host Steven Proud sits down with Tom Wells, Global Marketing Manager at Life Couriers.
How B2B brands can unlock WeChat's full potential in China
In this episode of the Radical Global Marketing Podcast, we sit down with Greg Savarese, founder and CEO of Sino Taste.
