Crisis Communications

It's episode 5 of the CMO's Guide to China Marketing!
 
Each month Steven and Mike cover off all the latest news and developments that are essential information for international CMOs and marketing managers with an interest in China, before taking a deep dive into a key aspect of China marketing. And this month the guys discuss the importance of good crisis communications planning for China.
 
This month's China Dumplings news bites include Chinese regulators clamping down on illegal pricing strategies for China e-commerce platforms and why all those CNY social media posts might not be getting the engagement that they used to.
 
We also find out why Steven was locked in a storeroom with a BBC film crew for hours and how Mike inadvertently sparked a riot in Beijing.
 
Enjoy!

F1 car in Shanghai

Three Lessons B2B Brands Can Learn from F1’s China Comeback

By Steven Proud • April 2, 2026
Three Lessons B2B Brands Can Learn from F1’s China Comeback
Koi

GEO in China and What B2B Marketers Are Getting Wrong

By Michael Golden • March 20, 2026
Chinese AI platforms are changing how B2B buyers research vendors. Learn how GEO works in China, which platforms matter, and how to build visibility that lasts.
China B2B marketing horse

Modern China B2B Lead Generation Tactics for 2026

By Michael Golden • March 5, 2026
Modern China B2B Lead Generation Tactics for 2026 - overview of all the main tactics and strategy to succeed in China Marketing.